HOW TO TELL STORIES WORTH TELLING ...
Hi,I'm Stu Lloyd.
Let me unleash your storytelling power so that you can
captivate, convince & convert better.
CATMATDOG'S
STORY-DRIVEN SOLUTIONS
Purpose-driven
Culture Creation
Corporate Content
Creation Services
WATCH STU IN ACTION
WHAT WE BELIEVE
Everyone is talking about scaling. If big is good, biggest must be best.
But we’re about the Scale of 1. Human scale.
There’s no such thing as a mass message or a mass broadcast.
Every message, memo, piece of digital content, or sales presentation you create is only received by one person at a time. (Just like you, right here, right now).
Resonance beats Reach every time.
So we believe there’s no difference between B2B and B2C. It’s all H2H. Human to Human. Or, even better, Heart to Heart.
And when you flip that switch and find your soul and your brand’s real authentic voice, suddenly you start captivating, convincing and converting better. (With a background in psychology and neuroscience/neuromarketing I know the Human Hot Buttons to push.)
The way to get there is to be Vulnerable, Original, In the Moment, Congruent and Engaging. It's the Stu Lloyd 5-step 'VOICE' System.
As a brand narrative consultancy, we can train your team in business storytelling workshops, we can deliver the 5-Step 'YOUNIQUE VOICE' keynote or masterclass to humanise your brand, and we can even create RADiCALLY HUMAN℠ neuroscience-driven persuasive content for you.
Sound like the sort of thing you need? Great! Let's have a chat.
WHO WE'VE UNLEASHED
We work with (mainly) wonderful humans inside these giant companies, plus interesting intrapreneurs and entrepreneurs who want to gain better signal to noise ratio in all their business storytelling and corporate communications.
Typically it might be managers and high-potentials who need more executive presence, content creators who need more punch, sales & marketing folks who need more powerful pitches, or R&D teams who need to articulate their game-changing ideas so their brilliance gets to see the light of day. (WATCH TESTIMONIAL VIDS BELOW)
ABOUT STU
The Telegraph, UK, once called me ‘The Perfect Storyteller!’
Which just shows that you can’t believe everything you read in the newspapers.
A lot of powerful penmanship has gone on since Mrs Greenman, my teacher at Waterfalls Kindergarten in Zimbabwe, wrote: ‘Stuart loves stories!’
How right she proved to be:
True. I do have 20 years' experience as an award-winning creative director and copywriter in international ad agencies.
True. I have sold over 100,000 copies of my books around the world, and had more than 250 features in newspapers and magazines.
True. I have pitched and won over $100,000,000 of business from clients such as Adidas, Microsoft, Porsche, P&G, Tourism New Zealand, Christian Dior, and Citibank.
True. I have been a TEDx speaker coach and MC since 2010, and one of my speakers has racked up over 9 million views.
And when I’m not reading or writing, you’ll find me planning a bucket-list motorcycle odyssey to Namibia, Ireland, Japan or South America, watching rugby, or grooving along to some African funk-jazz or Latin Reggae.
OUR WHY?
BOOK STU
Yes, let’s explore the common ground in writing, speaking or consulting.
Look forward to hearing from you.
Thanks! Stuart.